Reach a wide audience with Social Advertising

Leverage bol’s reputation and reach on Facebook and Instagram

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What is Social Advertising?

With Social Advertising, you increase the visibility of your brand or items on social channels like Facebook and Instagram. You reach a wide audience of potential buyers and drive engagement with your target audience. By linking your campaigns to the bol brand, you benefit directly from our strong reach and the trust of millions of shoppers.

What can you achieve with Social Advertising?

Reach new potential customers

Achieve maximum measurable reach among a broad audience of potential buyers on Facebook and Instagram.

Connect with in-market customers

Reach potential buyers based on their interests and purchase intent on Facebook and Instagram.

Make the most of bol’s customer data

Tailor every campaign to your audience to achieve your goals.

Boost engagement

Being visible on social media keeps your brand top of mind and drives more interaction with your audience.

Benefit from the power of the bol brand

Your ads are shared via bol’s social media accounts, combining the look and feel of bol with your brand.

Tip for successful social campaigns:

Use Social Advertising to create big impact during product launches, achieve short-term results during promotion periods, or boost your visibility in competitive categories.

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Want to know more?

about Social Advertising

Do you want to inspire customers with relevant messages? Use social advertising to achieve predefined goals by reaching relevant target groups via Facebook and/or Instagram with an ad. You can get your message across to your potential customers through qualitative traffic from a social media context.

With advertising on Facebook and Instagram we generate quality traffic to bol for advertisers. You use this in the way that suits your objective. For example, do you want to generate more visibility for your brand or article? Then we focus on achieving maximum reach among your potential target group. We do this by means of impressions.

You use social advertising to bring brands, articles or promotions to the attention of the relevant target group. By using social advertising you ensure greater visibility and more views on your landing page. You will probably get more views on your articles.

We have overarching strategies for Advertising via bol. Within these strategies you can use different forms of social advertising. For example, do you want to be visible to a broad target audience? If so, we apply a strategy that maximizes your visibility within a broad potential buying audience. You are likely to get more views on your articles that way.


The ads are shown on the Facebook and Instagram page of bol. Through these channels, potential customers are led to the platform of bol. In this way, potential customers come into contact with your articles and brand.


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Need help?

Want to improve your advertising campaigns? Explore our Partner and Supplier Platform or let an agency help you get the most out of your campaigns.

Discover the possibilities
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Ready to get started?

Get in touch

Contact
Groene Oude Telefoon